Author Archive for shannonley
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27MayHow to name a company
0 CommentsThis sounds like an easy task, but is actually incredibly difficult. This post aims to give a few guidelines on what constitutes a good n -
15MayLearning from luxury brands: how you can use thier strategies in your startup
One commentFor any business to be viable, there has to be a pretty large gap between what it costs to make the product and what customers are willin -
18AprHow To Take Great Product Photos
One commentOn a website people cannot pick-up, touch, feel and closely look at a product, so great photos are absolutely critical. In this post I wi -
06AprRead This Before Even Thinking About Starting a Business
0 CommentsStarting a business is very different to running an established business, in that with a startup almost everything is uncertain. Establis